Paul Gravatt ERA Group speaking at CCFTV’s Roundtable.
As a son of elderly parents who rely on the care system, Jayne’s personal story and her passion behind Care Campaign for the Vulnerable (CCFTV) struck a very personal chord with me. The need to improve the quality of care for those in later life should be a national priority, and for that reason, it’s a genuine honour to support CCFTV and the incredible work they do to raise standards across the sector.
Our partnership with CCFTV means a great deal to us at ERA Group. While we are ultimately a commercial business, we are deeply committed to creating meaningful social impact. Supporting the drive to improve care for some of the most vulnerable members of our society is something we believe in wholeheartedly. In CCFTV, we have found a partner whose values align closely with ours — and we could not be prouder to work alongside them.
The impact we believe we’re making together is significant. CCFTV continues to do exceptional work in raising awareness and driving real change in a care sector that is too often underfunded and stretched. At ERA Group, our expertise in cost optimisation, risk mitigation, and restructuring allows us to help care providers unlock the funding they need to implement the very improvements CCFTV advocates for.
Together, we believe we are not only making a difference — we are becoming a powerful force for change. Paul Gravatt, ERA GROUP. Ref:- https://www.carehomeprofessional.com/ccftv-the-power-of-collaboration-in-dementia-care-why-working-together-matters/
